What Does a Swing Voter Look Like?
With an extremely polarized political environment, it’s hard to believe anyone would be a swing voter – an individual who voted for one party in a certain election then another party in the next election. In the 2016 election, more counties switched from Obama to Trump than from Romney to Clinton in 2012. If you […]
Read MoreHow SMS Responses to Surveys Differ from Phones
In hundreds of conversations with consultants, committees, caucuses, and even voters, not a single person has said, “Oh, yeah, telephone calls are the future of polling.” Cygnal has spent the last 19 months scientifically testing the use of peer-to-peer text messaging as a tool for inviting voters to participate in a political survey. Heck, we […]
Read MoreWhy the New York Times Named Us the Most Accurate Pollster in the Country
The 2018 midterm elections were historic in many ways (read our synopsis), but there’s one special way they were historic specifically for our firm. Nate Cohn of The Upshot / New York Times ranked for accuracy all pollsters with public surveys in the final three weeks of the elections. Cygnal led the group as the […]
Read MoreCygnal Poll: Kemp Leads Abrams Headed into Final Days of Election
MONTGOMERY, Ala.– With just five days until the midterm elections, a poll by Cygnal, a national polling and research firm, shows Republican Brian Kemp with a 2-point advantage over Democrat Stacey Abrams in Georgia’s Governor Race. The live telephone survey conducted October 28 – 30, shows Kemp leading Abrams 49% to 47%. 4% of respondents prefer […]
Read MoreCygnal Poll: Florida Governor and US Senate Candidates in Dead-Heat
MONTGOMERY, Ala.– With midterm elections just six days away, a poll by Cygnal, a national polling and research firm, shows the Florida races for Governor and U.S Senate are extremely tight headed into Tuesday. Florida Governor hopefuls Ron Desantis and Andrew Gillum are in a statistical tie. Desantis leads Gillum 47.3% – 46.7%. Less than 2% […]
Read MoreCygnal Poll: Blackburn Leads Bredesen by Statistically-Significant Margin
MONTGOMERY, Ala.– With just six days until the midterm elections, a poll by Cygnal, a national polling and research firm, shows Republican Marsha Blackburn with a 6-point advantage over Democrat Phil Bredesen in Tennessee’s US Senate race. The live telephone survey conducted October 26 – 27, with 497 likely general election voters, shows Blackburn leading Bredesen […]
Read MoreCygnal Poll: Braun Holds Lead in US Senate Race
MONTGOMERY, Ala. –With just seven days until election day, a poll by Cygnal, a national polling and research firm, shows Republican Mike Braun with a 3-point advantage over incumbent Senator Joe Donnelly in Indiana’s US Senate race. “Despite Braun’s lower overall favorability, he stands to benefit from Republican voters hoping to send Democrats a message that they […]
Read MoreCygnal Poll: Hawley Leads McCaskill Nearly At Margin of Error
MONTGOMERY, Ala. – With just seven days until the midterm elections, a poll by Cygnal, a national polling and research firm, shows Republican challenger Josh Hawley with a 3-point advantage over incumbent Senator Claire McCaskill in Missouri’s US Senate race. “People won’t find many surprises in the results of this poll; Hawley continues to lead and it […]
Read MoreCygnal Poll: Swift’s ‘Reputation’ Not Enough to Move Voters in TN Senate Race
NASHVILLE, Tenn. – With only 23 days left until the November 6 midterm elections, a poll by Cygnal, a Republican polling and research firm, shows Taylor Swift’s endorsement of Democrat Phil Bredesen has done little to move the needle in the race. The 28-year-old superstar stunned fans by breaking her career-long political silence on Instagram with […]
Read MoreCell Completes Needed
The Question(s) How many people do you know who still use a landline phone? How many do you know who would need a plastic surgeon to remove the cell phone from the palm of their hand? The Answer Despite the number of people in the second category (let’s call them cell-phoners) continually increasing relative to […]
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