Noah Wyhof-Rudnick

Director, Innovation

Noah is the Director of Innovation on the sampling team, which means that he spends a lot of time with the numbers and methodology behind the projects. He lives with his wife and two cats in the West Virginia panhandle, right in the perfect intersection of beautiful mountain hiking and wine country.

What was your first job?

I was a cashier at a K-Mart that began the process of going out of business about 6 months after I got there. Working in those conditions with an endless rush of shoppers looking for deals as the logistics slowly started to break down around us was great preparation for the election season.

If I were a superhero, my superpower would be…

Very cliché for someone who works in polling but it would be extremely useful to be able to read people’s thoughts, especially over the phone!

The best piece of advice I’ve ever been given is…

Every move and decision players in the political industry make is strategic. But when a person gets into the voting booth, the decision for them is 100% emotional. Our job is bridging that gap.

What motivated you to select this career path?

There is no feeling quite like poring over endless numbers and discovering a new insight or trend that is translated into actionable items you can see in the real world, making a real difference.