We’re a communication, research, and advertising firm that digs deeply into data and boldly strategizes for your success. With sound, there is either noise or signal. (Our service names reflect this distinction.) Sending your clear signal cuts through the noise and creates the connections that produce results. Let us show you the difference between a signal that gets heard — or gets lost.
Cygnal’s services are driven by data, based on proven strategies, and delivered by a tested and talented team. In other words, we don’t make guesses with your message. We hone in on your target audience while carefully crafting your communications. And because of it, our clients win!
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Writing great copy – whether for an op-ed, direct mail piece, or website – is hard. Writing copy that truly convinces people is harder. Early in my college career, I wasted a lot of time writing emails to my professors. I spent hours on each email, using a complex process to ensure the background of […]Read More