“Polling is wrong.” Yeah, if you do it the old way. People winning campaigns and issues in the new political era say they use Cygnal because of our innovative, common-sense approaches to understanding voters, changing minds, and creating intelligence for action.
Read insights on audience trends, new research approaches, and tips to enhance your decision-making.
Most North Carolinians favor smaller government and fear President Joe Biden’s administration will do too much to increase the size and role of government. In this new poll, respondents were mostly women (55%), and about 63% of respondents were age 50 and older. About 70% of them were white, and 48.2% live in suburban North […]Read More