Articles

Read winning trends and ideas from our team of experts.

Biden’s Future Hinges on an Economic Recovery

James Carville minted the phrase, “It’s the economy, stupid,” in 1992 to win the presidency, and it appears that not much has changed since then. Every month, Cygnal runs a nationwide tracking poll of around 6,000 respondents that asks questions about the national environment, top issues, and more. You can check out the service here: https://www.cygn.al/services/district-issue-tracking/.  One question that is the most interesting when trying to get a gauge of the nation is taking the temperature […]

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International Association of Political Consultants Taps Cygnal CEO for Board of Directors and Treasurer  

WASHINGTON – During the 54th Annual Conference of the International Association of Political Consultants (IAPC) last week, Cygnal CEO Brent Buchanan was elected Treasurer and will serve on the Board of Directors.   With this role, he will oversee the finances of the association and help the Board of Directors allocate funds and advance the organization’s mission.   Buchanan previously served as the 2020 IAPC Conference Program Co-Chair and hosted the 2021 IAPC Annual Conference. With this role, he will oversee the […]

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A Look Under the Hood: Virginia Wins (& Others) Predicted by Cygnal’s Awesome Team

Our first statewide poll and legislative data science project in Virginia was conducted in February 2021. It showed the best starting political environment we’d seen in cycles: D+4.  Republicans were more competitive in key state legislative seats based on the model than our polling showed (and final results bore out) in 2017 and 2019 (of course, we lost […]

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Cygnal’s Virginia Exit Poll Findings

On Tuesday, November 2, 2021, Cygnal conducted its own Exit Poll of 1,329 Virginia voters. The margin of error was ±2.62%. The results were spot-on! Republican statewide candidates would each win by 2.0% – 2.6% The statewide legislative generic ballot was R+2.2.  Joe Biden’s image stays underwater at 51% unfavorable and 47% favorable, a weight on Democrats […]

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Brent Buchanan on Spicer & Co. Ahead of VA Election

Check out our CEO and Founder, Brent Buchanan, featured on Spicer & Co. on Newsmax! He discusses the VA Governor election, voter profiles, and the important battle for the House of Delegates.Watch the full episode!

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Poll: Majority of Iowans Disapprove of Biden, Approve Reynolds, Grassley | The Iowa Torch

WEST DES MOINES, Iowa – ITR Foundation (formerly TEF Iowa) released its inaugural poll conducted on Friday. The poll reveals that 54 percent of Iowans think the state is headed in the right direction but are pessimistic about their economic outlook. They also believe their income and property taxes are too high.  Also, 58 percent […]

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Cygnal Poll: YOUNGKIN TIED; GENERIC REPUBLICAN +1

New Cygnal survey of 800+ likely voters shows steep declines for McAuliffe  WASHINGTON – The ground in Virginia has shifted. A new poll of 816 likely voters shows Glenn Youngkin and Terry McAuliffe dead even at 48% a piece, with one week to go until Election Day. Voters are shifting to down-ballot Republicans, as well, with the GOP holding a R+1 advantage on the generic General […]

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The Imaginary Democratic Rural Gains

Below is a map showing the change in the margin between 2016 and 2020. I’m sure you’ve seen it many times before but if not, this looks like a lot of blue. One of the reasons that it appears blue is that Biden made gains in the margins of rural counties, especially in places like the Midwest and Appalachia, where other Democrats have […]

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How Bad Is Biden’s Slump?

Cygnal’s Brock McCleary was quoted in The New Yorker, giving insight into what Republicans in swing states are focused on heading towards the 2022 midterms.   “Making the argument that spending is driving inflation and that excessive social spending is keeping people out of the workforce becomes easier when the signature legislative achievement of the […]

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Survey Research and Data: What Comes Next?

Cygnal’s Brent Buchanan talks to C&E about the evolution of online panel research, why phone polling can no longer stand on its own, and how his firm budgets for experimentation.Watch the Interview

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