Increase Your Margins with Affordable Polling & Digital Advertising

Increase Your Margins with Affordable Polling & Digital Advertising

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Polls <$4k; Digital 20% Commission

Money is a limited resource in every campaign and IE effort. How often have you wanted to go back in the field but had no budget left? What about spending money on digital only to wonder if anybody actually saw your ads? Cygnal works exclusively with GOP general consultants and political shops to solve these two problems as a trusted partner.

  • Accurate polling starting under $3,800
  • Direct-from-the-source digital ad inventory
  • Significant commissions for consultants

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Why Cygnal Polling Is Different

The best political decisions are made from timely and relevant data. A brushfire survey is one of the best ways to obtain this information, but doing several at a traditional price point of $10k+ isn’t feasible in most cases. We are able to give you the same results for 60% less. That means you can poll when previously unaffordable OR finally implement tracking surveys.

Most of our surveys are turned around in 3-4 days. You receive toplines, crosstabs, and a polling memo if necessary. Read more about our methodology in a recent white paper or find out how RAGA used Cygnal in our case study.

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Why Cygnal Digital Is Different

Everyone is selling digital, and the truth is we are all ultimately buying from the same ad exchanges. The difference is the ability to accurately target impressions and charge a reasonable price. In both areas, Cygnal stands out. We built our digital advertising service around the premise that clients should receive more impressions at a lower cost to achieve campaign goals.

Our ad tech is second-to-none, and we offer every targeting tactic you can think of. You provide the geography, target audience description, and desired outcomes. We handle and manage the rest, reporting results to you along the way.

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“We had been working with various polling and digital vendors but finally consolidated everything to Cygnal. They help us increase our profit on each project while giving our clients a better price and result.”

Several years ago we saw a huge need for polling in down-ballot races. Most people were using unscientific, IVR-only surveys or skipping polls all together. To meet this need, we built a scientifically-accurate polling solution that fits into nearly any campaign budget. Hundreds of our surveys have been fielded for state legislative candidates, congressmen, statewide candidates, outside groups, and committees.

We don’t compete against traditional pollsters and have strong relationships with many of them. Our polling solution is geared toward brushfire surveys, leaving the baselines to the big boys. Find out the Cygnal polling difference, and let us do confirmation polling for one of your clients.

Get Started with Cygnal