State Legislatures Are Changing. Your Message Should Too.

State Legislatures Are Changing. Your Message Should Too.

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Is Your Message to the State Legislature Resonating?

A significant shift in state legislatures has occurred around the country. Fading away are the old breed state senators, representatives, and assemblymen.

Direct lobbying is still important, but a single message no longer works.

To reach the new breed of state legislators being elected, you must pivot quickly and place more emphasis on advocacy, persuasion, and approach.

We created the State Legislative Messaging Workbook to help you develop effective message frames so you can win on your issue.

What’s in the Messaging Workbook?

We’re glad you asked. Based on our experience helping advocacy clients – like your association or corporation – there are five core areas that will transform your messaging. Work your way through the workbook answering all questions under each step, and you will see results.

Our three-page State Legislative Messaging Workbook will help you address topics like:

• Goal identification
• Message development
• Persuasion principles
• Personas and framing
• Feedback optimization

Sound like something your organization could benefit from? Fill out the form below to get the workbook sent directly to your email.