Articles

Read winning trends and ideas from our team of experts.

The Imaginary Democratic Rural Gains

Below is a map showing the change in the margin between 2016 and 2020. I’m sure you’ve seen it many times before but if not, this looks like a lot of blue. One of the reasons that it appears blue is that Biden made gains in the margins of rural counties, especially in places like the Midwest and Appalachia, where other Democrats have […]

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How Bad Is Biden’s Slump?

Cygnal’s Brock McCleary was quoted in The New Yorker, giving insight into what Republicans in swing states are focused on heading towards the 2022 midterms.   “Making the argument that spending is driving inflation and that excessive social spending is keeping people out of the workforce becomes easier when the signature legislative achievement of the […]

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Survey Research and Data: What Comes Next?

Cygnal’s Brent Buchanan talks to C&E about the evolution of online panel research, why phone polling can no longer stand on its own, and how his firm budgets for experimentation.Watch the Interview

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Brent Buchanan on Spicer & Co.

Founder and CEO, Brent Buchanan, was featured on Spicer & Co. on Newsmax where he discusses Cygnal’s new polling that reveals exclusive Emotive Analysis data heading towards the 2022 midterms. Check out the interview!Watch the Interview

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Republican Priorities are Shifting with the News

At Cygnal, we run a tracking poll of about 6,000 respondents nationwide every month that asks questions about Biden’s approval, the generic ballot, among others that you can check out here: https://www.cygn.al/services/district-issue-tracking/. We also run state and area-based modeling so you can see the toplines on a more granular level. One of the questions that we ask is […]

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ADN poll: Most Republicans trust vaccines, value health care | Alabama Daily News

A new Cygnal poll commissioned for Alabama Daily News (ADN) reveals a majority of Alabama Republicans trust the COVID-19 vaccines and are concerned about the delta variant currently spreading across the state. A full 57.9% said they trust the vaccines while 24.8% said they do not trust them. Asked how concerned they were about the […]

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Daily News Poll, Conducted by Cygnal: Ivey Remains Popular, Leads on Early Reelection Survey – BirminghamWatch

A new Alabama Daily News poll of Republican voters, conducted by Cygnal, shows Gov. Kay Ivey with a high approval rating and a big lead over potential opponents in her bid for reelection in 2022. More than 60% of Republican primary voters in the survey say they approve of the way Ivey is handling her […]

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Poll: Voters’ trust in authorities sinks, as do Cooper’s approval ratings – Carolina Journal

A new poll of 600 likely voters conducted between Aug. 13 and Aug. 16 produced one of the more interesting survey results in recent memory. The poll, by Cygnal, was conducted on behalf of the John Locke Foundation. On the issue of job approval for leading politicians at the state and federal level, President Biden […]

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The Real Variable That Is Predicting Realignment

If you’ve been following politics, you may have heard the phrase “density polarization” to refer to the new political realignment. Derek Thompson of The Atlantic even referred to it as the “destiny” of the new coalition. This refers to the fact that rural areas are consistently voting more Republican, while cities are voting Democratic. At […]

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Cygnal Debuts on Inc. 5000’s List of Fastest-Growing Companies

A survey of 600 likely general election voters in New Mexico, conducted by the national survey research and polling firm Cygnal, shows that most New Mexicans are ready for an alternative to Governor Michelle Lujan Grisham (52% someone new / 44% deserves reelection).

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