Posts Featuring Chris
Data-Driven Campaigns: How Polling Shapes Fundraising Strategies
Political campaigns are like fingerprints, no two are exactly alike. For campaigns locally or nationally, that makes it hard to develop a playbook or template to better ensure victory. Many have tried and many have failed but we are never in shortage of a campaign to run or candidate to field. Setting aside all the maxims from political wizards, pundits, and experts, we know polling and fundraising are intrinsically linked, often working in tandem to drive campaign success. While conventional wisdom might suggest that underdog candidates in deep blue districts or even those in tight races should shy away from polling, the reality is quite different. Even in seemingly daunting uphill battles, strategic polling can illuminate a path to victory and provide compelling reasons for donors to invest.
Read MoreJames Magazine Online – Here Is What The Data Says About Parental School Choice In Georgia
Policymaking rarely escapes politics, especially during election season. For the issue of parental school choice, the dynamic is no different. Most Georgians think that if something has broad bipartisan support, it should be enacted, but our national politics has all kinds of dysfunctional partisanship that makes even the most commonsense and popular solutions a tough mountain to climb, particularly at the state level.
Read MoreThe Messenger – Are We Poisoning the Well for Good People to Run for Office?
We all have been in that political conversation. The one where we feel like there’s almost zero benefit in getting into your actual perspective — and desperately seeking the path of least resistance to its conclusion. We all know that disgruntled voter armed with talking points from their niche online outlet of choice, but ultimately leading to […]
Read MoreNational Survey: Momentum On GOP’s Side As Most Americans Side With Them On The Culture War
WASHINGTON D.C. – Cygnal, the nation's most accurate private polling firm, announced the results of the company's latest national likely voter poll. The poll reveals that 69% of Americans believe the country is on the wrong track, including an overwhelming 73% of Independents.
Read MoreWhy We Launched 30 Under 30, America’s Rising Republican Operatives
We all remember that feeling of walking into a room where everyone seems to know each other, and you are trying to determine the best way to penetrate an existing network. Conversation by conversation, year by year, you hopefully find your eventual place. Once you’ve made it into the circle, is it even the right circle? There has to be a better way.
Read MoreCygnal Launches “America’s Rising Republican Operatives” Program to Identify and Support Top Young Political Talent
WASHINGTON, D.C. - Cygnal, America's most accurate private political polling firm, is proud to announce the launch of its new program, “30 Under Thirty: America's Rising Republican Operatives," aimed at identifying, recognizing, and connecting the next generation of young political leaders under the age of 30.
Read MoreHow Republicans Can ‘Thread the Needle’ in Purple States
For our friends running in competitive blue and purple states, all they are hearing this cycle is “Well, if there was ever a year to do it…” Well, that’s true. Our national survey shows that very clearly. Unsustainable inflation, never-ending tax increase proposals, calls to defund our local law enforcement, and relentless “woke” cancel […]
Read MoreI Did Not Want to Work for a Political Vendor.
I’ll be honest. I really did not want to work for a political vendor. It’s nothing against them. I have hired a lot of vendors over the years, and overall, they have been quite good – some have even become good friends. But… I wasn’t sure I wanted to spend my time selling. I was […]
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