May National Voter Trends Panel

In our May National Voter Trends Panel, Director of Client Strategy, Chris Lane, and Director of Sampling & Innovation, Noah Wyhof-Rudnick, deliver key insights into the data shifts from the past month.

Here are a few key takeaways to note:

  • Perhaps the biggest takeaway from this panel is that this has become a one-issue cycle, which is inflation, being the most important topic for 40% of voters regardless of demographics. Security at the border is the second most important issue for voters, especially for seniors.
  • Generic ballot is Republican +3, which is a cycle-long high.
  • Biden’s image has slipped to a new cycle-low of -10, while Trump’s image remains steady.
  • Although abortion is at the forefront of national conversation, it is not moving voters in a significant manner. Most Americans believe that life begins at conception, including Independents and younger generations.
  • US Economic Confidence has hit a new low, including concern from Independents and even Democrats.
  • Independents are showing a strong alignment to Republicans, especially in the emotion of anger.

Have any questions? Fill out this form, and we will get in touch!

Or send our experts an email, and they will be happy to get back with you.

Chris Lane – Director, Client Strategy
[email protected]

Noah Wyhof-Rudnick – Director, Sampling & Innovation
[email protected]