Audrey Halpin

Specialist, Marketing / Country Music Enthusiast

Audrey is a hard-working, conscientious, and self-motivated worker. She first joined the team as a Marketing Intern after graduating from The University of Alabama with a Bachelor’s degree in Marketing and Entrepreneurship, Magna Cum Laude. After a summer of interning, Audrey became a Marketing Specialist where she continues her work in marketing, social media, content creation, and podcasts, while also pursuing her MBA from Belmont University Massey College of Business. Outside of work, she enjoys going to concerts, Alabama football games in Bryant Denny Stadium, and beach trips down in Florida.

What is a typical day at Cygnal like for you?
A typical day at Cygnal for me is involved in marketing, social media, content creation, podcast production, and many more exciting tasks. Within the marketing department, I get to collaborate and brainstorm with a fantastic team daily!

The best piece of advice I’ve ever been given is…
Knowledge is power. Whether you are learning in academics, work, or life in general, it is important to continue to grow and challenge yourself!

Who is someone you admire?
Kristen Cavallari. I admire her entrepreneurial spirit. She made a great life through celebrity status, but she decided to open up her own company, Uncommon James, which has become one of the most popular retail companies in the country. Even after her show “Very Cavallari” ended, she was determined to continue to grow by expanding headquarters and opening up new stores. When I first moved to Nashville, I worked as a sales associate at the flagship store, where I was able to represent her incredible brand. It was an awesome experience!

What was your first job?
My first job was working as a lifeguard at North River Yacht Club in Tuscaloosa, AL. Fun fact: Nick Saban frequently golfs there.

Posts Featuring Audrey

Pulse Pod 44 – Dr. Frederick Barber

On this week’s episode of the Pulse Pod, Chris and Brent are joined by Dr. Frederick Barber, President of Response: AI, a full service and self-service market research firm which is a current partner of Cygnal’s. Together, they take a close look into Ad Testing–its advantages over other research methods such as Focus Groups, and its differences from standard polling.

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Pulse Pod 43 – April National Voter Trends Panel

On this week’s episode of the Pulse Pod, Cygnal's John Rogers, Director of Client Strategy, and Noah Wyhof-Rudnick, Director of Sampling & Innovation, share their insights from Cygnal’s April National Poll. Together, they dive into the most important trends concerning this recently conducted survey, and how those are shaping up the current electoral environment. Want to discover what shifts occurred from our March data release? Listen now!

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April National Voter Trends Panel

In our April National Voter Trends Panel, Director of Client Strategy John Rogers and Director of Sampling and Innovation Noah Wyhof-Rudnick deliver key insights into the data shifts from the past month. Here are a few key takeaways to note: – Generic Ballot is holding firm for Republicans at R+2. – Majority of Americans are […]

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Pulse Pod 42 – Dr. Peter Wish

On this week’s episode of the Pulse Pod, Chris and Brent are joined by Dr. Peter Wish, a campaign coach and strategist to political candidates, and author of the book, “The Candidate’s 7 Deadly Sins: Using Emotional Optics to Turn Political Vices into Virtues." Together, they dive into the voter’s psychology, taking a close look to the major role that emotion plays when the time comes to vote.

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Pulse Pod 41 – March National Voter Trends Panel

On this week’s episode of the Pulse Pod, Cygnal's Brock McCleary, VP of Polling, and Noah Wyhof-Rudnick, Director of Sampling & Innovation, share their insights from Cygnal’s March National Poll. Together, they dive deep into the most important trends concerning this recently conducted survey, and how those are shaping up the current electoral environment.

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Case Study: Ad Test Shows Definitive Lift with Issue Ad

“Cygnal’s Ad Testing allowed us to understand the real impact of our ad with suburban parents. Focusing on key elements of the advertisement, they revealed exactly how far our ad would move the dial.” — Liesl Hickey, Ascent Media The pandemic has transformed the public education system and not for the good. Education unions and […]

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March National Voter Trends Panel

In our March National Voter Trends Panel, VP of Polling Brock McCleary and Director of Sampling and Innovation Noah Wyhof-Rudnick deliver key insights into data shifts and what to expect during this midterm season. Here are a few key takeaways to note: – 57% of voters believe the country is on the wrong track with […]

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Pulse Pod 40 – James Shirley & Tab Berg

On this week’s episode of the Pulse Pod, Chris and Brent share their table with Cygnal’s analyst and data scientist James Shirley, together with Tab Berg, a consultant based in California and Founder/President of TABCommunications, Inc. Jointly, they dive deep into Predictive Analytics – what is it, how does it work, in which cases is it more useful than standard poling, and how we can expect it to develop in the near future.

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Pulse Pod 39 – Cygnal Pollster Brock McCleary

On this episode of the Pulse Pod, Brent and Chris are joined by Cygnal’s experienced pollster and VP Brock McCleary to discuss the upcoming elections and touching on some major issues, including the current political environment (which is favorable towards Republicans), consequences of COVID policies, and shifting demographic trends.

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Cygnal National Voter Trends Panel

Cygnal President & Founder Brent Buchanan discusses the national trends and data revealed in our national voter survey for our district and issue tracking service (DIT). He is joined by data expert Noah Wyhof-Rudnick to dive deeper into these findings. Cygnal employs custom data science called District & Issue Tracking to take a large-sample statewide […]

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