Campaigns Have Companies Beat When Using Research for Strategic Decisions
Every campaign we talk to wants to know what innovations corporations are exploring in opinion and survey research. Likewise, companies and associations are eager to hear what new polling techniques were implemented last election cycle. Since we work for clients in both the political and corporate research markets, we get to see the best – […]
Read MoreWhy the New York Times Named Us the Most Accurate Pollster in the Country
The 2018 midterm elections were historic in many ways (read our synopsis), but there’s one special way they were historic specifically for our firm. Nate Cohn of The Upshot / New York Times ranked for accuracy all pollsters with public surveys in the final three weeks of the elections. Cygnal led the group as the […]
Read MoreA Note of Thanksgiving from the Cygnal Team
Alright, Christmas lovers. Let’s not rush too fast to your (awesome) season. Thanksgiving is just around the corner. Giving gifts makes us feel good, but let’s remember that giving thanks makes us good. It is impossible to have negative feelings or emotions when you’re showing gratitude. We all have plenty to be thankful for, as we did last year. […]
Read MoreWhat the 2018 Midterm Elections Mean
Historic. That pretty much sums up the 2018 midterm elections. We crossed – and crushed – the 100 million votes barrier for a midterm, ending up somewhere in the realm of 114 million votes cast. As a percentage of registration, it may end up being the highest midterm turnout on record, approaching presidential turnout in […]
Read MorePublic Polling Deep-Dive in Georgia and Ohio
It’s always interesting to see where late-deciders break in an election or who else shows up. Looking at Georgia and Ohio, two states we polled ten days before the elections, something stood out to me. Both states had extremely close governor’s races in our polls (2.2 points in Georgia and .2 points in Ohio), and […]
Read MoreWe Nailed Florida – Here’s 5 Takeaways
Despite the supernatural appearance of more and more ballots in two Florida counties, Cygnal’s poll from the week prior to the election has proven to be spot on. In the governor’s race we were just 0.1% off from the actual margin and only 2.2% off in the senate race, both well within the margin of […]
Read More2018 Midterm Elections: Spot-On Polling
It wasn’t quite a tsunami, but it was definitely a wave – especially in the US House. Statewide offices in several states we polled a week before the election, however, were a different story. (TL;DR We told you so! 😉) Links to full poll results: Florida, Georgia, Indiana, Missouri, Ohio, Tennessee Turnout in Florida, Georgia, […]
Read MoreCygnal Poll: Braun Holds Lead in US Senate Race
MONTGOMERY, Ala. –With just seven days until election day, a poll by Cygnal, a national polling and research firm, shows Republican Mike Braun with a 3-point advantage over incumbent Senator Joe Donnelly in Indiana’s US Senate race. “Despite Braun’s lower overall favorability, he stands to benefit from Republican voters hoping to send Democrats a message that they […]
Read MoreCygnal Poll: Hawley Leads McCaskill Nearly At Margin of Error
MONTGOMERY, Ala. – With just seven days until the midterm elections, a poll by Cygnal, a national polling and research firm, shows Republican challenger Josh Hawley with a 3-point advantage over incumbent Senator Claire McCaskill in Missouri’s US Senate race. “People won’t find many surprises in the results of this poll; Hawley continues to lead and it […]
Read MoreCygnal Poll: Swift’s ‘Reputation’ Not Enough to Move Voters in TN Senate Race
NASHVILLE, Tenn. – With only 23 days left until the November 6 midterm elections, a poll by Cygnal, a Republican polling and research firm, shows Taylor Swift’s endorsement of Democrat Phil Bredesen has done little to move the needle in the race. The 28-year-old superstar stunned fans by breaking her career-long political silence on Instagram with […]
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