Posts by Audrey

April National Voter Trends Panel

In our April National Voter Trends Panel, Director of Client Strategy John Rogers and Director of Sampling and Innovation Noah Wyhof-Rudnick deliver key insights into the data shifts from the past month. Here are a few key takeaways to note: – Generic Ballot is holding firm for Republicans at R+2. – Majority of Americans are […]

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Pulse Pod 42 – Dr. Peter Wish

On this week’s episode of the Pulse Pod, Chris and Brent are joined by Dr. Peter Wish, a campaign coach and strategist to political candidates, and author of the book, “The Candidate’s 7 Deadly Sins: Using Emotional Optics to Turn Political Vices into Virtues." Together, they dive into the voter’s psychology, taking a close look to the major role that emotion plays when the time comes to vote.

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Pulse Pod 41 – March National Voter Trends Panel

On this week’s episode of the Pulse Pod, Cygnal's Brock McCleary, VP of Polling, and Noah Wyhof-Rudnick, Director of Sampling & Innovation, share their insights from Cygnal’s March National Poll. Together, they dive deep into the most important trends concerning this recently conducted survey, and how those are shaping up the current electoral environment.

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Case Study: Ad Test Shows Definitive Lift with Issue Ad

“Cygnal’s Ad Testing allowed us to understand the real impact of our ad with suburban parents. Focusing on key elements of the advertisement, they revealed exactly how far our ad would move the dial.” — Liesl Hickey, Ascent Media The pandemic has transformed the public education system and not for the good. Education unions and […]

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March National Voter Trends Panel

In our March National Voter Trends Panel, VP of Polling Brock McCleary and Director of Sampling and Innovation Noah Wyhof-Rudnick deliver key insights into data shifts and what to expect during this midterm season. Here are a few key takeaways to note: – 57% of voters believe the country is on the wrong track with […]

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Pulse Pod 40 – James Shirley & Tab Berg

On this week’s episode of the Pulse Pod, Chris and Brent share their table with Cygnal’s analyst and data scientist James Shirley, together with Tab Berg, a consultant based in California and Founder/President of TABCommunications, Inc. Jointly, they dive deep into Predictive Analytics – what is it, how does it work, in which cases is it more useful than standard poling, and how we can expect it to develop in the near future.

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Pulse Pod 39 – Cygnal Pollster Brock McCleary

On this episode of the Pulse Pod, Brent and Chris are joined by Cygnal’s experienced pollster and VP Brock McCleary to discuss the upcoming elections and touching on some major issues, including the current political environment (which is favorable towards Republicans), consequences of COVID policies, and shifting demographic trends.

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Cygnal National Voter Trends Panel

Cygnal President & Founder Brent Buchanan discusses the national trends and data revealed in our national voter survey for our district and issue tracking service (DIT). He is joined by data expert Noah Wyhof-Rudnick to dive deeper into these findings. Cygnal employs custom data science called District & Issue Tracking to take a large-sample statewide […]

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Pulse Pod 38 – Cygnal Pollsters John Rogers & Chris Lane

On this first Pulse Pod episode of 2022, Chris and Brent premiere the new podcast's round table format. This time, they are joined by Chris Lane and John Rogers, two Cygnal team pollsters. They discuss the current general election macro environment, inflation concerns, and key demographics of voters moving into midterm season.

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Breitbart – Cygnal Poll: Vulnerable Democrat Elissa Slotkin’s Reelection Chances Could Be In Trouble

The new Chestnut 7th Congressional District is poised to send a Republican to Congress in 2022. The polling conducted in mid-November fount that a generic Republican candidate has a solid ten-point lead over a generic Democrat. Generic Republican candidate had a majority (51 percent) of support in the poll compared to the 41 percent for […]

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